What feature allows customers to book appointments and receive reminders?

Lightning Scheduler is the feature designed specifically to facilitate appointment scheduling and management within Salesforce. It enables customers to book appointments with service representatives, helping to streamline the scheduling process and enhance customer experience.

One of the key advantages of Lightning Scheduler is its ability to automatically send reminders to customers about their booked appointments. This feature minimizes the chances of no-shows and ensures that customers are well-informed about their scheduled engagements. Additionally, it integrates seamlessly with the Service Cloud, allowing businesses to efficiently manage appointments alongside other service functionalities.

While the Service Console provides a unified interface for service agents to manage customer interactions, it does not directly handle booking appointments or sending reminders. The Salesforce App Exchange serves as a marketplace for third-party applications and add-ons, but it is not a native feature for appointment scheduling within Service Cloud. Lastly, a task management system focuses on tracking and managing tasks and activities but lacks the specialized functionalities for appointment scheduling that Lightning Scheduler offers.